A professional website for a professional golf coach

The brief

Sarah is a golf coach who needed a modern website to promote her coaching services. She wanted somewhere to show off her skills and qualifications, explain what she offers, and make it easy for new students to get in touch about lessons.

The challenges

Coaching is personal, so the website needed to do more than list prices. People want to know who they'll be learning from before they get in touch, so Sarah's experience and qualifications had to feel front and centre, without the site reading like a CV.

It also needed to work for a wide range of people - from complete beginners looking for their first lesson to experienced golfers wanting to fine-tune their game - and most of them would be looking on their phones.

What I did

I designed and built the site from scratch in WordPress, with a custom theme and flexible content blocks so Sarah could update her services and prices herself.

• A clear breakdown of her coaching services, so visitors can quickly find what suits them

• A dedicated section for her qualifications and experience, to build trust from the first visit

• A mobile-first design, with contact options always within easy reach

• A clean, sporty look that feels professional without being stuffy

The outcome

The result is a clean, modern website that puts Sarah and her coaching front and centre, and one she can keep up to date herself.